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The New Year Kraken Unleashed

If you haven’t been to the gym yet this year, let me tell you: the New Year’s Kraken has been unleashed. When I hit the gym yesterday, it seemed like every machine was occupied, and out of 20 treadmills, there were 3 available. So I picked the closest one...

Hygienic Coffeehouse Shaming

One topic I’ve talked about quite a bit in the past is using emotion in your client communications… I don’t care if we’re talking about nurture-type emails, sales pages, or webinars—emotion is the fastest way to build bonds, sell products, and persuade...